Health and Growth

How to Repurpose Your Sermon Content in Your Ministry

Learn how you can repurpose your sermon content for maximum ministry impact.

How to Repurpose Your Sermon Content in Your Ministry

Jesse Wisnewski

Do you ever feel as if your sermon doesn't live beyond your churches parking lot? Stay tuned.

I'm going to share with you seven ways you can extend the life of your sermon to reach more people.

As a pastor, it can be difficult to experience the joy of preaching.

Most pastors spend 10 to 18 hours every week preparing for the sermon.

Add on top of this visitations, counseling and everything in between. Preparing for your sermon can be challenging. What is more, after preaching, it can feel like the message you delivered is overshadowed by lunchtime hunger pains your congregation is feeling. Regardless if this feeling is real or perceived, it leads to a heavy emotional burden.

Do they care? What's the point of spending so much time in prayer and preparation? Why do I even preach at all? Thankfully you don't have to feel this way. In extending the life of your sermon throughout the week, repetition is key to helping the people you serve to learn and live the lessons God is leading you to share.

Today you have the opportunity to engage your people throughout the week with your sermon. You and your team at church can reinforce the message God is sharing with your church through many touch points. So here are seven ways you can extend the life of your sermon.

1. Make a plan.

Before we get into the tactical details and nitty-gritty, it's best to have a plan in place. This way you can concentrate your efforts, get a team in place and know that you're making progress. First, if you're just getting started, then it's best to start slow. This is a marathon, not a sprint. We would rather see you set up to succeed than crash and burn in a fire of disappointment.

Here are some questions you can ask to develop your plan. Who's responsible? What are you going to share throughout the week? How much are you going to share? When are you going to share? These questions will help you think through the content related to your sermon you want to share throughout the week.

2. Share scripture and quotes.

There are several ways you can share scripture and quotes from your sermon. You can share the scripture you use during your sermon throughout the week, use quotes from your sermon, place scripture on images. And for this last point, there are several resources you can choose from, such as Canva and Adobe Spark to name a few to easily create these resources for you and your church.

3. Write blog posts.

The goal of writing a blog post is to reengage your congregation with your sermon in a written format. Blog posts work best if they are based on a specific topic. Look for sections from your sermon you can adapt into a blog post. This can be a bulleted list, one specific topic you address or something you think is important for your church to hear again. So for your blog posts, you can use your notes to expand your thoughts, to help your congregation dive deeper into the passages from the Bible you preach from.

4. Create small group curriculum.

Does your church have small groups that meet throughout the week, perhaps a Bible study that meets regularly? So the goal of using your sermon for small group curriculum is to help your congregation apply the message to their life.

Think about it this way. Your sermon is a general message for your church. However, in small groups you can help people take this general message and apply it specifically to their life. So to do this, here are four types of questions to consider asking when creating this type of curriculum for your church from your sermon. Observation, what do you see? Interpretation, what does this mean? Transformation, how does this change my life? Application, what should I do?

5. Start a podcast.

Number five, start a podcast. Podcasts are a great tool to reinforce your message. They can be listened to at anytime or place, whether there's someone in your church or community is exercising, mowing their lawn or driving their car, they can listen to a podcast of your sermon. So for your podcast, consider recording an intro. Your intro should run 15 to 30 seconds. And during your intro it's important to share the name of your church, your mission or vision statement, and your website URL. When mentioning your URL it's a good idea to say it at least a couple of times. This way people remember it.

6. Live-stream your sermon.

Does your church have a Facebook page? If so, then consider using Facebook Live to share your sermon when it's preached. This is a great way to reach shut-ins, people who are sick or on vacation and people in your community who are just interested in checking you out. This option is free, easy to use, connected to your Facebook network, lends itself to engaging people. And it will live on your Facebook page so people can see you later. So if you decide to do this then consider getting a tripod and tripod mount. This way, your video won't be shaken and look all crazy when you're recording it.

7. Share video.

If you are video recording your sermons then consider sharing one to three segments throughout the week. This tip is similar to the blogging tip above, in only a different format. So when it comes to sharing video clips, focus on one specific topic, make sure your clips are no longer than five minutes and share them through your church's social media networks.


So in summary, be encouraged. Your sermon doesn't have to die in your church's parking lot. You can extend the life of your message throughout the week with these seven tips.

Show Notes

Read the full blog of this episode here:

Today on Modern Church Leader, Marketing Director Jesse Wisnewski explains how you can repurpose your sermon content for maximum ministry impact.

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How to Repurpose Your Sermon Content in Your Ministry