5 Goals Your Church Should Consider Setting this Year


5 Goals Your Church Should Consider Setting this Year

Churches who set goals may get a bad rap. 

On the surface, setting goals does sound like a business practice or self-help tactic void of any biblical relevance. But that’s not the case at all. 

Setting the right goals can provide you and your team with the direction you need. Reflecting upon his church’s experience setting goals, Scott Scruggs commented, “[Setting goals] guided how we used our resources and helped us inspire and equip our leaders.”

In this post, we want to share with you five goals you and your church should prayerfully consider to help you manage steward your resources well.

#1. Reach more people

What can you do this year to reach more people in your community? 

When you answer this question, fight the temptation to think about starting a new ministry first. Challenge yourself, your staff, and volunteers to make new friends in your community. If you and your leaders set an example, then, over time, you will create a culture of evangelism.

Now, this doesn’t mean you can’t start a new ministry or partner with an existing parachurch organization in your town to serve and make new connections. But, starting something new when the culture of your church isn’t ready to embrace the change will not lead to long-term success.

 #2. Increase your worship service attendance

Increasing your worship service attendance isn’t about "padding your stats.” It’s about leading people to hear the gospel, get connected with members of your church, and moving visitors toward committing their life to serving Jesus. 

Building on a culture of evangelism, make plans to lead more people to your worship services. For many people unfamiliar with Christianity, this is the first step many of them will take. 

From optimizing your website, equipping your members with tools they can use to invite others, to making visitors welcome during your announcements, go ahead and prepare to have visitors present.

 #3. Connect people in community

Does your church offer small groups? 

Do you provide Sunday School classes? 

Do you have a weekly service or event visitors can attend? 

What is the next step a visitor can take that will help him or her get connected? 

People will visit your worship services for a variety of reasons, but it’s the relationships they make that will encourage them to stay. Set a goal to make sure that a significant percentage of visitors are connected to the people in your church.

#4. Train new leaders

As your church grows, you will need to develop additional leaders to help you better serve people. 

You will need additional elders who will help you to oversee the church. You will need extra deacons and deaconesses who can tend to the practical needs of people. And you will need to increase the number volunteers to help out with a variety of things with your church.

To help you get started, here are four ways you can develop leaders in your church.

#5. Give more

Talking about increasing your church’s giving is a touchy subject. But, as with increasing your church’s weekly attendance, when we talk about increasing your church’s giving, we’re not talking about the act of giving per se. We’re talking about building a generous church culture

To lead your church to give more, you must first lead them to Jesus. We are transformed into generous people through faith in Christ. 

From preaching the gospel, providing financial coaching, and running short-term giving campaigns, there are many ways you can increase giving at your church

What goals has your church set this year? Share your goals in the comments below!

Expert Tips on How to Effectively Launch a New Online Giving Tool

Make it accessible so people can give in the way that is most comfortable to them. Don't make it hard for people to give money.
Some people like to give online, some like mobile, some like text. Whatever they like, let them give in that way if you can.
Brady Shearer
Talk about it every single week. Consistently promote it on every platform. 
Be patient. We all resist change.
Michael Lukaszewski
Launch it to your staff, your leaders, and your volunteers (in that order) and help those groups use it before you launch it publicly.
Teach it in your new member class.
Allow for people to sign-up right on the spot via their mobile phone (or through a laptop or iPad for those that don't have a mobile device handy).
Justin Dean
On launch weekend, have volunteers and staff accessible with iPads to walk people through how to set up an account and get recurring giving configured.
Daniel Irmler
On a regular basis, tell stories from members who are using and loving it. 
You don't don’t need a big production value shoot. Keep it simple by using an iPhone (horizontal) and a decent mic.
Invite your congregation to take out their phones and download the mobile giving app right in the service.
Nik Goodner
Explain the why behind the change and highlight the benefits of the new system. 
People like to be "on the team".
Kevin Ekmark
I always tell people, "you need to clean your house before you invite friends over". It's crucial that your giving platform is easily found, whether it's on the web or in the church. 
On the web, making sure that your website is mobile friendly (Google and Bing both recommend mobile responsive design) can be a huge help. You can also incorporate bots from Facebook or a service like Intercom to help walk people through online giving on your website. When necessary, a human can jump in and help too. This helps complete the process from being found online to completing the online giving.
Logan Fields
Tell them the real reasons. Giving members are concerned with what's best for the church and not just what they individually prefer. Transparency.
"This platform will allow us to better manage finances and spend less staff time on the books and more on people." etc. The temptation is to treat members like consumers who we need to impress instead of team members. Treat them like equals who you assume are interested in what's best for the church/ mission and people will likely rise to it.
Kenny Jahng
Launch a $3.16 campaign. Ask people to all give just $3.16 to a weekly or bi-weekly blessing fund. Then, pick one person or cause to bless IN TOWN and go give that person all the money collected.
  • It could be the all volunteer firefighter squad in town. "We'll take all the $3.16's collected and go buy a meal or treat and drop off for the firefighters who volunteer."
  • It could be a widow the church knows about - bless her with something new for her home or hobby or pets.
  • Single mothers - supply them with a night out. Or pay for a house cleaner or a handyman for a couple of hours.
  • Special needs families - pay for evening out for the parents and child care for the special needs kids so the parents get a break.
  • You can ask for "sponsors" in the future, getting people to nominate good causes (let the youth do this!) and let them deliver the blessing and report back each sunday.
  • You can ask for "sponsors" in the future, getting people to nominate good causes (let the youth do this!) and let them deliver the blessing and report back each sunday.
This works incredibly well because you are teaching generosity / outward posture to your people on a consistent basis and getting people to give on mobile- while making it about PARTICIPATION vs AMOUNT. You'll have people regularly trying out the mobile option as well as pre-register them in the system.

There you have it! Some amazing tips, right?

Which tip stood out the most to you … or looked to be the craziest?! Share with us in the comments below, we’d love to hear from you!


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5 Goals Your Church Should Consider Setting this Year


Tithe.ly powers mobile, text, and web giving for
churches and ministries.

Sign Up