8 #GivingTuesday Tips to Inspire Your Church to Give

Does your church need help with #GivingTuesday? Here are 8 tips you can use today.

8 #GivingTuesday Tips to Inspire Your Church to Give

Giving Tuesday is a movement of generosity sweeping the globe—and your community.

In response to consumerism and to help boost donations to charities, Giving Tuesday started in 2012.

Every year, Giving Tuesday reaches many new givers and the amount of money donated continues to climb. Last year, an estimated $274 million was donated, which marks a 50 percent increase from the totals of 2016.

Based on donation trends, the amount of money raised continues to climb. This year, some estimate that donations will surpass $300 million.

8 #GivingTuesday Tips to Inspire Your Church to Give
Giving Tuesday 2018: Predictions, Stats, and Facts

As a church leader, #GivingTuesday isn’t an event you can let slip away.

By rallying the support of your church around a charity and participating in Giving Tuesday, your church will experience a ripple effect of benefits, including:

If you haven’t gotten involved with Giving Tuesday, commit to getting involved this year.

Giving Tuesday takes place the Tuesday after Thanksgiving, which falls after Black Friday and Cyber Monday. This year, #GivingTuesday takes place on November 27th.

Don’t worry about not having enough time to make this work

We’re going to share with you eight #GivingTuesday ideas for your church, and at the end, we also include a plan you can use for your church.

Let’s get started!

#1. Identify a charity

The first thing you need to do is pick what charity your church will support.

You can partner with a local organization or find a national or international group, like Operation Christmas Child, you can support.

#2. Set a goal

How much money do you want to raise?

Is there a physical project you can help out with?

Can you collaborate with a local charity?

After you’ve identified a charity, decide how your church can serve this organization. If you’re able, contact the charity you’re going to support and ask what is the best way you can help them. You just might be surprised by what you hear.

#3. Get people on board

Rally the members of your church around the charity you support.

To connect with your church and community, you can ...

  • Make an announcement
  • Email your church
  • Include it in your bulletin
  • Send push notifications
  • Share it on social media

Whatever you do, just don’t wait until the Sunday before #GivingTuesday to get people excited about giving. It’s best to remind your church often ahead of time to prepare them for action.

Need help promoting #GivingTuesday?

Check out How to Quickly Create a Communication Strategy for Your Church.

#4. Make giving digital

GivingTuesday takes place on Tuesday.

I know I’m stating the obvious, but this day of giving doesn’t take place on Sunday, so cash or checks will not be necessary.

To make this work, you’ll need to lead your church to donate online.

With, we make this super easy and affordable.

In 5 minutes, you can sign up for a free account and be ready for #GivingTuesday.

If you’re raising financial support for a charity, then, on #GivingTuesday, you’ll need to encourage your church to use …

We’ll cover a plan in detail below. But think ahead of what you’ll need to share with people in person and online to compel them to give.

#5. Send updates

Keep the vision in front of your church from beginning to end.

Let them know where you’re at and how everyone can help meet your goal.

Most importantly, let your church specifically know how their donations will benefit people through the charity.

For example:

  • Will you raise enough money to fund a water well to provide clean water for a community of 200 people?
  • Will your financial support provide clothing, food, or shelter for the homeless or those in need?
  • Are you raising financial support to provide Christmas gifts for children?

Help your church to see how their financial contributions will be used to bless others.

#6. Leverage social media

#GivingTuesday is more than broadcasting promotional messages—you want to engage with people, too.

Encourage people to give.

Let donors know you’re thankful.

Share regular updates throughout the day.

Respond to posts and comments.

To pull this off, it’s best to have a volunteer or staff member dedicated to staying in touch with people. This doesn’t have to be an all-day event. At a minimum, have someone review posts and comments once in the morning, afternoon, and evening.

#7. Create an incentive

Do you have the ability to provide a matching donation?

Will your pastor or church leader do something if a certain level of giving is matched — e.g., dunk tank?

These two ideas will get the creative juices flowing. The main thing is to brainstorm ways your church can be encouraged to donate.

#8. Demonstrate donating

On Giving Tuesday, lead your church in donating.

If you’re is not used to giving online or with their mobile device, demonstrate how easy it is by using Facebook Live to show them how.

After the demonstration, remind people who you’re supporting and how their financial contributions will help others. Be sure to include this note in the description of your post, too.

Plan for #GivingTuesday

Getting involved with #GivingTuesday can feel overwhelming.

To help you overcome this hurdle, we partnered with our good friends at Generis to create the #GivingTuesday Toolkit for Churches.
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In this toolkit, you’ll learn:

  • The 5-reasons why your church should join this giving movement
  • 3 simple steps to creating a promotional campaign
  • The must-have technology for compelling people to give
  • 3 storytelling tips to capture the heart of donors
  • 2 easy ways to turn first-time givers into recurring givers

Click here to download the #GivingTuesday Toolkit for Churches for free.

Over to you

#GivingTuesday is fun.

This is an opportunity for your church to join forces in support of another charity.

Whatever you do on #GivingTuesday, remember this one thing: “God loves a cheerful giver” (2 Cor. 9:7).


8 #GivingTuesday Tips to Inspire Your Church to Give