8 #GivingTuesday Tips to Inspire Your Church to Give
Does your church need help with #GivingTuesday? Here are 8 tips you can use today.
October 29, 2018
Giving Tuesday is a movement of generosity sweeping the globe—and your community.
In response to consumerism and to help boost donations to charities, Giving Tuesday started in 2012.
Every year, Giving Tuesday reaches many new givers and the amount of money donated continues to climb. Last year, an estimated $274 million was donated, which marks a 50 percent increase from the totals of 2016.
If you haven’t gotten involved with Giving Tuesday, commit to getting involved this year.
Giving Tuesday takes place the Tuesday after Thanksgiving, which falls after Black Friday and Cyber Monday. This year, #GivingTuesday takes place on November 27th.
Don’t worry about not having enough time to make this work
We’re going to share with you eight #GivingTuesday ideas for your church, and at the end, we also include a plan you can use for your church.
Let’s get started!
#1. Identify a charity
The first thing you need to do is pick what charity your church will support.
You can partner with a local organization or find a national or international group, like Operation Christmas Child, you can support.
#2. Set a goal
How much money do you want to raise?
Is there a physical project you can help out with?
Can you collaborate with a local charity?
After you’ve identified a charity, decide how your church can serve this organization. If you’re able, contact the charity you’re going to support and ask what is the best way you can help them. You just might be surprised by what you hear.
#3. Get people on board
Rally the members of your church around the charity you support.
To connect with your church and community, you can ...
We’ll cover a plan in detail below. But think ahead of what you’ll need to share with people in person and online to compel them to give.
#5. Send updates
Keep the vision in front of your church from beginning to end.
Let them know where you’re at and how everyone can help meet your goal.
Most importantly, let your church specifically know how their donations will benefit people through the charity.
Will you raise enough money to fund a water well to provide clean water for a community of 200 people?
Will your financial support provide clothing, food, or shelter for the homeless or those in need?
Are you raising financial support to provide Christmas gifts for children?
Help your church to see how their financial contributions will be used to bless others.
#6. Leverage social media
#GivingTuesday is more than broadcasting promotional messages—you want to engage with people, too.
Encourage people to give.
Let donors know you’re thankful.
Share regular updates throughout the day.
Respond to posts and comments.
To pull this off, it’s best to have a volunteer or staff member dedicated to staying in touch with people. This doesn’t have to be an all-day event. At a minimum, have someone review posts and comments once in the morning, afternoon, and evening.
#7. Create an incentive
Do you have the ability to provide a matching donation?
Will your pastor or church leader do something if a certain level of giving is matched — e.g., dunk tank?
These two ideas will get the creative juices flowing. The main thing is to brainstorm ways your church can be encouraged to donate.
#8. Demonstrate donating
On Giving Tuesday, lead your church in donating.
If you’re is not used to giving online or with their mobile device, demonstrate how easy it is by using Facebook Live to show them how.
After the demonstration, remind people who you’re supporting and how their financial contributions will help others. Be sure to include this note in the description of your post, too.
Plan for #GivingTuesday
Getting involved with #GivingTuesday can feel overwhelming.